Great news for Pandora Disney fans in both Asia and Australia, as Pandora have just announced that their Pandora Disney line will soon be launching in both regions! Up until now, the collection has been exclusive to North America, much to the disappointment of Disney charm collectors around the world. The Pandora Disney collection will launch for both Asia and Australia this November.
The press release runs as follows:-
PANDORA announces that it has expanded the Company’s strategic alliance with The Walt Disney Company (Disney), to include the Asia Pacific. The extension of the alliance with Disney will begin in November 2015, with PANDORA launching its Disney jewellery collection in 13 markets in the Asia Pacific region, including Australia, China and Japan.
As part of the alliance, PANDORA will be designated Official Charm Bracelet of Hong Kong Disneyland Resort and the upcoming Shanghai Disney Resort. PANDORA products will be sold in multiple locations inside both resorts and the Disney collection from PANDORA will also be available in PANDORA concept stores and shop-in-shops throughout the region.
In connection with the new agreement, Anders Colding Friis, CEO in PANDORA, said: ”The reception of the PANDORA Disney collection in North America has been amazing, and following discussions with Disney, we have together decided to expand the collaboration to include the Asia Pacific. We believe that the collection will fit well with the population in Asia and Australia, and look forward to offer our Disney inspired products to our customers in the region.”
Exciting stuff! If you’re looking for any Pandora Disney inspiration, including collection previews and reviews, please take a look through the Pandora Disney tag. 😀
My Comment
I had heard rumours about this a month or so ago and am very happy to hear that they have proven to be true. It has always been a source of contention among collectors that North America alone had the Pandora Disney line – this was due to the fact that other brands in other regions held the rights to make Disney jewellery and Pandora has had to negotiate new contracts to sell their Pandora Disney charms. It’s so great to hear that Pandora have made some progress with their Disney negotiations in other regions as well.
I was told that not every single piece from the Pandora Disney line will make it to the initial launch in Asia and Australia – Mickey & Minnie will be included for sure, as will the Frozen charms, but I hear some princesses (possibly including Jasmine) may not be included to start with.
As for us collectors in other regions such as the UK or Europe, at least we have more options when shopping abroad for Pandora Disney charms! ^^ Hopefully Pandora can sort something out in terms of selling Pandora Disney in the UK soon….
Are you excited to hear this news?
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